How To Start A Business In A Holistic Way – Irina Kurtsevaya

People, Planet, Profit.

Unfortunately a lot of businesses practice an Extract, Use, Dispose model in their day to day operations.

In today's interview, Irina Kurtsevaya discussed how to create a sustainable environment for your employees and the importance of leading by example.

There is imbalance in the workplace; people and the environment are abused for the sake of profit. Our finite resources are being extracted and disposed of in an infinite way. We see the effects of such unsustainable business practices in the amount of plastic in our oceans, homeless people in the streets, dying ecosystems and wildlife, overworked societies, broken family systems.

Irina's Consulting Firm, Terralogia Sustainable Business Consulting, launches sustainable businesses to reverse the damage done to our planet. They focus on helping social impact businesses get off the ground and up and running. They believe that once people are doing what they love and what they are really good at, this helps save the world from imbalance, over-consumption, and overproduction of things we actually do not need and that are only polluting our ecosystems and exhausting our natural resources. 

Reduce, Reuse, Recycle!

We help start businesses in a holistic way. Triple bottom line and circular economy in mind. People, planet, profit. We are here to help.

We are here to save the planet. There is imbalance in the workplace; people and environment are abused for the sake of profit. Our finite resources are being extracted and disposed of in an infinite way. We see the effects of such unsustainable business practices in the amount of plastic in our oceans, homeless people in the streets, dying ecosystems and wildlife, overworked societies, broken family systems.

Irina will be sharing the following topics:

  1. How to start a business in a holistic way that is good for the environment
  2. How to do smart business that benefits everyone without harming nature or people
  3. How to incorporate reduce, reuse, recycle programs into businesses

About Special Guest Irina Kurtsevaya

irina kurtsevaya

​Irina Kurtsevaya is a business consultant and entrepreneurship coach specializing in helping to get small businesses off the ground holistically. She has a Masters of Business from Hult International Business School and has been consulting small businesses and entrepreneurs in Bay Area for 10 years.

Irina has always been passionate about creating sustainable development, saving the environment, helping people and also helping good people bring good ideas and good projects to life!  She now wants to combine her passion for sustainability, planet, people, and business by bringing her experience and knowledge about entrepreneurship to new markets and demographic groups. She wants to help more people start bringing even more socially beneficial, planet friendly, and good passion filled businesses to life!


About the Host, Michelle Calloway

Michelle Calloway headshot Inc. Magazine

Michelle Calloway is a Speaker, Int’l Bestselling Author, and the Founder and CEO of REVEALiO, Inc., an innovative software solutions company specializing in augmented reality interactive experiences. She is driven to success in response to a calling she believes has been placed in her life. Her goal is to make augmented reality experiences accessible and affordable for everyone, to enhance human relationships, and empower business owners to have more impact, influence, and income.

Michelle combines her expertise in visual communication with the emerging world of augmented reality (AR). This cutting-edge technology overlays virtual content on top of real world objects when they are viewed through a mobile or wearable smart device.

She wants to share her inspirational story and teach the power of augmented reality video marketing to entrepreneurs, small business owners, CEOs, marketing professionals, and print professionals. Her heart is to empower small businesses to gain the ultimate competitive advantage by captivating their audiences and influencing their buying decisions.

Learn more about REVEALiO - Augmented Reality Marketing


About Tech With Heart

Tech With Heart is a community of heart-centered, forward-thinking business professionals who want to use technology to quickly grow their business, but want to keep human connection at the core of everything they do. 

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